Business Growth Power Pack

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Networking Guardian Angel, Will Kintish has distilled his years of networking wisdom into a “One Minute Manager” style book which demonstrates how to network.
The [...]

Selling For Dummies by Tom Hopkins and Ben Kench
Selling For Dummies is 374 pages of closely packed information, excluding the index and contents. The book has a wide range of people as an audience. The information inside is equally useful if you’re a sales veteran, newcomer or somewhere in between.
This book needs to be read [...]

Well stop wishing and read “Influencer: The Power to Change Anything” by Kerry Patterson, Joseph Grenny, David Maxfield, Ron McMillan and Al Swittzler.

Many who think seriously about business and influence know about, or have read, “Influence, Science and Practise” by Professor Robert Cialdini. In it Cialdini explains the principles of social proof, liking authority and [...]

The ideal Christmas gift is obviously two weeks staying at Sandy Lane in Barbados.
Failing that there are other exciting gifts you can get.
For those business people who like to learn from others mistakes or successes the best gifts are knowledge oriented.
Maybe you could combine a stay at Sandy Lane with an advanced course in [...]

Find reviews carried out in the blog. See if you agree…

Gary Harpst has used his own company as the test bed for what business gurus like Michael Gerber and Stephen Covey tell us. He doesn’t dwell on the principles too much and gets into the “how to grow your business” processes very quickly. A must read!

I thought I’d better let you know what’s happening because I’ve not posted for a couple of days.
I’ve been working on setting up and making prettier the new Manchester Bloggers blog in Wordpress.
There’s a lot you can do with it and Wordpress has so many plugins that really help you improve the reader’s experience.
So the Manchester Bloggers blog has [...]

Internet Riches book review that goes step by step into making money on the Internet.

Find out why David Minter and Michael Reid know that focus groups and brainstorming are a recipe for disaster with new product development.

The reasons why Elmer Wheeler’s “Tested Sentences That Sell” is so powerful, even on the Internet.

Dave Taylor spells out exactly how you can make money on the Internet in his book “The Complete Idiot’s Guide To Growing Your Business With Google.”

We’re now on the last two predictions in David Ogilvy’s fascinating book “Ogilvy on Advertising”.
You can see my take on his other predictions here:

Ogilvy’s Predicted Advertising Changes
Ogilvy’s Advertising Crystal Ball Part II
Ogilvy’s Advertising Crystal Ball Part III

Now let’s look at those last two predictions…
Direct Response Advertising No Longer A Separate Speciality
 Ogilvy was convinced that the agencies [...]

Felix Dennis categorizes how rich you are, going from the comfortable poor (£1 to £2 million) right up the super rich. Which one do you aspire to? Oh and by the way Dennis believes certain people wont get rich…

Right, if you’re wondering why part II of Ogilvy’s Crystal Ball is after part III let me explain…
Well you live and learn.
I wanted to use the tags from post II of Ogilvy’s Crystal Ball so I opened that post (already live) in my desktop client (currently Microsoft’s Live Writer) . I deleted everything except the [...]

David Olgivly’s book on Advertising’s predictions reviewed and checked against the current day.

Ogilvy on Advertising - a third part review of his predictions for advertising

A review of David Ogilvy’s Ogivly on Advertising’s predictions for the future of advertising.