By Jim Symcox on Dec 8, 2011 in Business Growth, business strategy, copywriter, copywriting, Internet Marketing, Manchester, Marketing, marketing rebel rant, Social Media, Writing | 0 Comments
I was talking to a client yesterday and he told me that the most frustrating thing for him had been that he knew what marketing he wanted to do but that he didn’t have the time to: Pull it all together Update the company brochure Regularly update the company web site Agree and release press [...]
By Jim Symcox on Apr 12, 2011 in business decline, Business Growth, Manchester, Marketing, Marketing Strategies | 0 Comments
I went to a menswear shop in Manchester today. It’s not in a particularly great location, and yet it’s close to the city centre. Plus it has free parking in the streets nearby. I’d popped in once before because I was intrigued by its location and I suspected that it probably wasn’t doing too well. [...]
By Jim Symcox on Feb 23, 2010 in iPhone Apps, Manchester | 0 Comments
Rob Shoesmith’s iPhone app called ‘Problem Halved’ has sold over 3.7m copies at just a dollar each. Shoesmiths success is the inspiration behind the launch of a free course to teach 18-24 year olds, based in Manchester, how to create cutting-edge mobile phone applications. THE WHITE ROOM is launching the unique course to help budding [...]
By Jim Symcox on Nov 3, 2009 in Business Growth, business strategy, coaching, Latest Business Thinking, Manchester, Marketing, Marketing Strategies, Strategy | 0 Comments
Manchester has an interesting funding arrangement at the moment. It’s called Creative Credits. Creative Credits aims to help Manchester SME businesses get creative input from other businesses registered on the Creative Credits gallery on their web site. The way it works is as follows: Creative Credits As A User Initially eligible users register on the [...]
By Jim Symcox on Nov 21, 2008 in Manchester, Marketing, Tradeshows | 0 Comments
The Northwest Business Exhibition was even better than last year, check my comments on Manchester Business Exhibition 2007. I noticed that it wasn’t completely full and there were one or two no-shows, which I know is not unusual. I bumped into the company who ran a Lamborghini competition last year. I discovered that although they [...]
By Jim Symcox on Nov 4, 2008 in Internet Marketing, Manchester, Marketing | 0 Comments
I got off at a distinctly quiet GMEX Metrolink stop and walked almost alone into the GMEX-based Online Marketing Event. Inside I found what seemed liked countless numbers of email marketeers. And they were all parroting the same sales spiel that has been uttered for the last few years… Things like, we can track the [...]
By Jim Symcox on Feb 5, 2008 in Events, Manchester, Manchester City, Manchester United | 0 Comments
Event Venue and Location, Location, Location The one thing that can make or break a meeting or exhibition is the venue and its location. It’s vital that the right venue is chosen for the type of event you’re holding. If you’re selling up market products or services your venue needs to reflect the same type [...]
By Jim Symcox on Dec 8, 2007 in business networking, Manchester | 0 Comments
Office Party Objectives Have an objective. yes it’s that simple! Surely the objective is for all the staff to have a good time at Christmas? Quite right. However, what about other objectives a Christmas party could fulfil for you? For example: 1. Staff Objectives a. Maintain staff retention b. Improve staff communications c. Reward staff [...]
By Jim Symcox on Nov 21, 2007 in Exhibitions, Manchester, Marketing | 0 Comments
The Manchester Central 2007 Business Conference
By Jim Symcox on Nov 20, 2007 in Bury, Manchester | 0 Comments
There was a fire in Bury at an empty 4 storey warehouse yesterday. When premises on an industrial estate are on fire it can prevent companies there working in their own premises. The fire was at night and meant that there was little or no activity on the industrial estate. That meant people could go [...]
By Jim Symcox on Jul 6, 2007 in blogging, Manchester, Manchester Bloggers | 0 Comments
That’s right I’ve been a busy bee (bee, get it? One of the symbols of Manchester). I’ve created a blog called Manchester Bloggers to give Manchester a chance to express itself, rather than through those doughty organs of state and newsprint. Anyway, it’s a chance for us to show Manchester in a variety of different [...]