By Jim Symcox on Jun 30, 2010 in Digital Marketing, Marketing, Marketing Strategies, Strategy | 0 Comments
Put strategy versus tactics in a boxing ring and strategy gets a knockout every time. That was the thought that ran through my mind as I discussed this very subject with a potential client. And yet that isn’t obvious to an ambitious, or desperate, business owner. Many times a business owner wants to have a [...]
By Jim Symcox on Apr 1, 2010 in Digital Marketing, Facebook, Marketing, Marketing Strategies, Social Media, Social Media Marketing, Strategy | 0 Comments
I’ve just heard from a friend that there is to be no funding for social media training. Interesting… Internet marketing has radically changed the way we all do business. Social media is one component of that. It’s the newest and it too has the ability to change the way you do business. And it’s not [...]
By Jim Symcox on Jan 28, 2009 in Digital Marketing, Marketing Strategies, Twitter, Twitter Tools, Twitterings | 0 Comments
I’ve lost count of the people who earnestly suggest that Digital Marketing is the saviour of a company in trouble, or is a complete must for every company, or a company will go the way of the dinosaur without it.. Digital marketing is a set of tools that are available to any company. How to [...]