By Jim Symcox on Apr 1, 2010 in Digital Marketing, Facebook, Marketing, Marketing Strategies, Social Media, Social Media Marketing, Strategy | 0 Comments
I’ve just heard from a friend that there is to be no funding for social media training. Interesting… Internet marketing has radically changed the way we all do business. Social media is one component of that. It’s the newest and it too has the ability to change the way you do business. And it’s not [...]
By Jim Symcox on Feb 15, 2010 in Marketing, Marketing Strategies, Social Media, Social Media Marketing, Strategy, Twitter, Twitter Tools | 0 Comments
Social Media Marketing or social marketing as it’s becoming better known has actually been around for quite a few years now. It’s not just Twitter or LinkedIn. Social marketing also covers blogging, which only really started in December 1997 and started to take off much later around 2003/2004. Similarly Twitter started in March 2006 and [...]
By Jim Symcox on Nov 26, 2009 in Marketing, Marketing Strategies, Social Media Marketing, Strategy | 0 Comments
Social media hype drips from the keyboard of many enthusiasts. Yes, it’s a way of developing a conversation, yes it’s a way of improving rapport and yes it’s possible to display your expertise. However, without making sales, or promoting sales the whole exercise with social media is pointless and a complete waste of time. Remember [...]