Is "Tribes" Just A Marketing Buzzword? »
By Jim Symcox on Nov 18, 2008 in Mary Portas, Mary Queen Of Shops, Seth Godin | 0 Comments
Mary Portas did an excellent BBC TV programme, called "Mary, Queen of Shops". She used "tribes" in her series to describe the people a particular shop needed to attract. Seth Godin and a bunch of others have produced a free book of questions and answers all about "Tribes" and based on his latest book:, called [...]


