Category: The Apprentice
By Jim Symcox on Apr 1, 2009 in Customer Service, Kristina Grimes, Rocky Andrew, Simon Ambrose, Sir Alan Sugar, The Apprentice | 2 Comments
The Apprentices hold a city high flyer evening event and manage to ruffle feathers and of course one gets fired. This explains who and why…
By Jim Symcox on Mar 27, 2009 in Anita Shah, Apprentice Series 5, Sir Alan Sugar, The Apprentice | 0 Comments
Car wash TV arrives in The Apprentice 2009. Two teams Ignite and Empire fight to clean the most profitably
By Jim Symcox on Mar 18, 2009 in Lohit Kalburgi, Manchester United, Sir Alan Sugar, The Apprentice 2009, The Silent Assassin | 0 Comments
The Apprentice 2009. What happened, who got fired, why they were fired and whether it was fair from a business viewpoint.
By Jim Symcox on Mar 14, 2009 in Comic Relief, Sir Alan Sugar, The Apprentice | 0 Comments
When the boys lost it was immediately apparent to me that the glum-looking Gerald Ratner should carry the can and get fired. After all he’d not factored in the massive cost of tooling up to capture a limited market with the swap belt and its tiny characters. As one commentator pointed out the figures were [...]
By Jim Symcox on Mar 13, 2009 in Comic Relief, Sir Alan Sugar, The Apprentice | 0 Comments
I think you can truly say that Jonathan Ross really took The Apprentice format by the scruff of the neck and gave it a really hard shake for Comic Relief. When he’s interviewed Sir Alan on the Jonathan Ross show he’s always been interested in the ins and outs of what goes on. He made [...]
By Jim Symcox on Feb 27, 2009 in Comic Relief 2009, Sir Alan Sugar, The Apprentice | 0 Comments
The Apprentice with Sir Alan Sugar leaps into Comic relief with a bevy of stars to amuse one and all. So we have Jack Dee, Gerald Ratner, Patsy Palmer, Carol Vorderman, Michelle Mone, Ruby wax, Fiona Phillips, Jonathan Ross, Alan Carr and Gok Wan. Obviously, given the involvement with Comic Relief the teams have comics [...]
By Jim Symcox on Jun 23, 2008 in Alex Wotherspoon, Claire Young, Helene Speight, Jennifer Celerier, Jennifer Maguire, Kevin Shaw, Lee McQueen, Michael Sophocles, Raef Bjayal, Series 4, Simon Smith, The Apprentice | 0 Comments
So now we’ve got the result we wanted from the Apprentice. A winner! Was it the one we wanted… And was the hiring fair? See what you think.
By Jim Symcox on Jun 10, 2008 in Alex Wotherspoon, Claire Young, Entrepreneurs, Helene Speight, Series 4, Sir Alan Sugar, The Apprentice | 0 Comments
Unusually Sir Alan only fired one candidate after the interviews with his gang of 4 (augmented by Karen Brady). That leaves 4 Apprentice candidates to fight to the death in the final.
By Jim Symcox on May 30, 2008 in Alex Wotherspoon, Claire Young, Entrepreneurs, Helene Speight, Lee McQueen, Lucinda Ledgerwood, Michael Sophocles, Series 4, Sir Alan Sugar, The Apprentice | 0 Comments
Sir Alan Sugar’s Apprentices try to sell experiences in some of the world’s most coveted supercars. Do they succeed? And more to the point who went home after the task?
By Jim Symcox on May 22, 2008 in Alex Wotherspoon, Claire Young, Helene Speight, Lee McQueen, Michael Sophocles, Ogilvy On Advertising, Raef Bjayal, Sir Alan Sugar, The Apprentice | 0 Comments
The Apprentices create an advertising campaign for tissues with interesting results. The net result is a surprising firing.
By Jim Symcox on May 21, 2008 in Claire Young, Entrepreneurs, Helene Speight, Lucinda Ledgerwood, Michael Sophocles, Raef Bjayal, Reality TV Shows, Series 4, Sir Alan Sugar, The Apprentice | 0 Comments
Sir Alan Sugar’s Apprentices are let loose at the NEC Wedding Expo to sell wedding dresses. Someone got fired. Was the firing fair? It’s easy to decide with the benefit of hindsight – that doesn’t mean it’s less fun though!
By Jim Symcox on May 15, 2008 in Claire Young, Jennifer Celerier, Jennifer Maguire, Michael Sophocles, Sir Alan Sugar, The Apprentice | 0 Comments
Sir Alan Sugar’s Apprentice Candidates demonstrate how not to negotiate in Marrakesh. Was the firing fair? It’s easy to decide with the benefit of hindsight – that doesn’t mean it’s less fun though!
By Jim Symcox on May 7, 2008 in Claire Young, Jennifer Celerier, Kevin Shaw, Series 4, Sir Alan Sugar, The Apprentice | 0 Comments
Margaret and Nick gave the following card sales figures: Renaissance Sales Alpha Sales Card Buyers Tesco 6,000 1,500 Clinton’s 0 1,500 Celebrations 0 19,500 Obviously Renaissance, Kevin’s team, with the ridiculous Environmental Day lost. The more I see of Kevin the more I wonder how he expects to be the best businessman [...]
By Jim Symcox on May 7, 2008 in Helene Speight, Jennifer Maguire, Lucinda Ledgerwood, Michael Sophocles, Raef Bjayal, Series 4, Sir Alan Sugar, The Apprentice | 0 Comments
In my previous post on the Greeting Card task I described how Kevin (I Eat Italian I Do) Shaw and his team created the disaster that was the environmental warning card theme. Let’s move onto the slightly less silly card theme – Singledom, or Singles Day. Raef Wants To Celebrate Singledom Michael Sophocles had his [...]
By Jim Symcox on May 1, 2008 in Claire Young, Jennifer Celerier, Kevin Shaw, Raef Bjayal, Sir Alan Sugar, The Apprentice | 0 Comments
The Apprentice who has the strongest personality wins through to the later rounds more easily than those who don’t speak up. However, for stronger personality read “the ability to ride rough shod over anyone else.” Certainly Jenny is a major proponent of talking over people. And in this task she takes this skill to a [...]
By Jim Symcox on Apr 25, 2008 in Claire Young, Jennifer Maguire, Lindi Mngaza, Lucinda Ledgerwood, Series 4, The Apprentice | 1 Comment
The Apprentice became a Hollywood blockbuster last night as The Apprentices tried to outdo each other and sell vast quantities of ice cream to businesses in London. In my house we were on our seat edges as Alpha and Renaissance negotiated to sell ice cream by the same independent small cinema chain. The task? Simplicity [...]
By Jim Symcox on Apr 22, 2008 in Amstrad, Claire Young, Raef Bjayal, Reality TV Shows, Simon Smith, Sir Alan Sugar, The Apprentice | 0 Comments
Sir Alan Sugar strolls amongst the Wallace Collection before addressing the assembled throng of candidates. He notes that portraits are a good thing and in the same breath tells his motley crew that their next task is to go to the Blue Water shopping centre and take photographic portraits, using a theme. Oh, and just [...]
By Jim Symcox on Apr 10, 2008 in Claire Young, Jennifer Celerier, Jennifer Maguire, Lindi Mngaza, Raef Bjayal, Series 4, Simon Smith, Sir Alan Sugar, The Apprentice | 1 Comment
Food and the Apprentice clowns (sorry candidates) should never be mixed. That is unless you want broad entertainment. And that’s what we got with tonight’s episode. First of all Ian Stringer was chosen by Sir Alan as lead entertainer for the boys and quickly chose his scapegoat (oh sorry, I meant head chef). The top [...]
By Jim Symcox on Apr 5, 2008 in Jennifer Celerier, Raef Bjayal, Series 4, Sir Alan Sugar, The Apprentice | 1 Comment
Running an industrial laundry and pitching to clean clothes isn’t as straightfoward as team Alpha thinks…
By Jim Symcox on Mar 26, 2008 in Entrepreneurs, Reality TV Shows, Sir Alan Sugar, The Apprentice | 1 Comment
The Apprentice Goes Fishing and Sir Alan picks an Apprentice to go