RSS Feed for Web 2.0Category: Web 2.0

Credit Crunch Killing Customers? »

Credit crunches come and go and have different names like Black Monday, Black Wednesday, South Sea Bubble, Dot Com Bubble, The Great Depression and many others. And yet businesses keep rolling on. The reality is that customers are still there. The further reality is that they still need or want the goods and services that [...]

Newspaper Ad Profits Dive! And A Chicken Reports The Sky is Falling »

Editor and Publisher reports on statistics provided by Newspaper Association of America. The point of the story is that newspaper ad revenue has declined by 9.4%, the second worst decline since they started to monitor it in 1950. Does that mean that everyone needs to hurriedly move all their advertising to the Internet? The short [...]

Web "Expert" Gets It Wrong! »

I was talking to a networking friend on Wednesday  and he told me he’d met a web expert who’d said the place everyone looked at on a web page was the bottom right hand corner. I disagreed. And the reason was that I’ve seen eye tracking research and yet more eye tracking results from Jakob [...]

Let’s Scrap Web 2.0 And Move to The Darwinian Web! »

Web 2.0 and social media covers sites such as blogcritics, del.icio.us, Digg, Furl, reddit, MySpace, Facebook, Second Life and many others that allow social interactions that go beyond email. And for social media to work for business it needs to have: Transparency Honest relationships Relevant and appropriate content Dispassionate observations for news So Why Scrap [...]

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