On the popular GrokDotCom they’ve commented on a piece of research that shows e-commerce is still too complicated. Not just for the over 65’s but for everyone pretty much equally.
If it’s too complicated people will leave the site rather than confuse their brain cells further.
So in the interests of improving web sites sales here’s a [...]
Credit crunches come and go and have different names like Black Monday, Black Wednesday, South Sea Bubble, Dot Com Bubble, The Great Depression and many others.
And yet businesses keep rolling on. The reality is that customers are still there. The further reality is that they still need or want the goods and services that companies [...]
I was talking to a networking friend on Wednesday and he told me he’d met a web expert who’d said the place everyone looked at on a web page was the bottom right hand corner.
I disagreed. And the reason was that I’ve seen eye tracking research and yet more eye tracking results from Jakob [...]
