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Management Guru Ranking 2008-2010

By Jim Symcox on Sep 6, 2010 in business coaching, Business Growth, coaching

Business management consulting, business coaching and the people who are highly visible in that market place are getting much more popular.

People like Brian Tracy and Jack Canfield and authors like Dale Carnegie and Napoleon Hill must have benefited from the massive rise in Internet searches for their name.

And the increase business guru searches is evident from a table Paul Simister published in 2008. I created a similar table in a post for business coaches, business mentors and the like in 2009 and now I’ve updated it for 2010.

The most interesting thing to see is the massive increase in searches for many of the gurus, business coaches or business management consultants.

The table below is based on that created by Paul but has increased to show a few more online business coaches for 2010 as well.

Business Management Consultants and “Gurus”

	Search Count Sept 2010	Search Count April 2009	Search Count July 2008
Robert Kiyosaki	90,500	N/A	N/A
Brian Tracy	49,500	8,100	5.400
Jay Abraham	14,800	1,900	1,991
Brad Sugars	6,600	914	1,107
Michael Gerber	1,600	1,300	930
Michael Port	6,600	480	390
Mark Joyner	2,900	390	320
Jay Conrad Levinson	1,900	320	310
Paul Lemberg	390	260	260
Rich Schefren	2,400	260	210
Chet Holmes	3,600	260	170
Paul Simister	73	91	73
Scott Hallman	91	46	28
Tony Robbins	90,500	43,300	47,000
Joe Vitale	33,100	3,600	N/A
Stephen Covey	60,500	6,600	N/A
Zig Ziglar	40,500	2,900	N/A
Perry Marshall	12,100	N/A	N/A
John Reese	9,900	N/A	N/A
Frank Kern	14,800	N/A	N/A
Peter Thomson	0	1,900	N/A
Jim Symcox	22	36	N/A
Jack Canfield	22,200	N/A	N/A

Last time I did think of adding Richard Branson (60,500 searches in 2009, 110,000 in 2010) but excluded him as he wasn’t offering advice to other companies.

And again Tony Robbins is a winner in the searches for his name. Although he’s equal winner with Robert Kiyosaki.

One point to note that I didn’t include other searches that included the name and some other word. So Brian Tracy would have had many more searches, as would Tony Robbins and Richard Branson.

Dead Business Guru Searches

Interestingly enough there are dead people with more searches than most of the experts and gurus we’ve looked at here. For example:

	Search Count Sept 2010	Search Count April 2009	Search Count July 2008
Dale Carnegie	90,500	6,600	N/A
Napoleon Hill	49,500	8,100	N/A
Jim Rohn	33,100	N/A	N/A

Key Business Consultant Related Searches

If you look at the searches made for generic business phrases then there are many more than for each business consultant or guru we listed earlier.

The only thing to bear in mind with some of the broader terms, like “coach” or “coaching” is that they often refer to sports coaches, or something that doesn’t relate to business.

	Search Content Sept 2010	Search Count April 2009	Search Count July 2008
Business coaching	74,000	14,800	N/A
Business Coach	135,000	N/A	N/A
Business consultant	135,000	40,500	N/A
Sales coaching	14,800	1,900	N/A
Personal coach	33,100	N/A	N/A
coach	7,480,000	1,830,000	N/A
coaching	0	550,000	N/A
Life coaching	165,000	N/A	N/A
business coaching	74,000	12,100	N/A
Executive coaching	74,000	12,100	N/A
coaching and mentoring	27,100	8,100	N/A
executive coach	33,100	5,400	N/A
leadership training	135,000	14,800	N/A
Management coaching	18,100	N/A	N/A
management training	450,000	90,500	N/A
it training	165,000	49,500	N/A
training	24,900,000	9,140,000	N/A
Leadership development	165,000	N/A	N/A
sales training	246,000	40,500	N/A

The conclusions I drew in 2009 were that people were more interested in finding someone who could give them specific advice or help. Regardless of whether they were well know gurus.

Looking at these figures in 2010 it’s evident that there are a lot of people searching for business consultants and gurus by name. However, the numbers searching for generic key phrases is still massively bigger than those searching by name.

So yet again I wonder of people are looking for specific advice from people who can do the business but don’t cost huge wads of cash