Marketing to Women Online: Should a Man or a Woman Design Your Site?
By Jim Symcox on Aug 15, 2005 in Uncategorized
Marketing to Women Online: Should a Man or a Woman Design Your Site?
This is an interesting point that all lurking web designers are probably already aware of.
That women do think differently than men.
In fact looking at this blog the message we should be getting is that we should be designing for women. Because men would definitely benefit from the points made about navigaton and from taking the big picture view and then drilling down into more detailed categories.
The one that I applaud is that everything should be obvious.
I rely on that old adage KISS which unwinds into something like Keep It Simple Stupid.
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